Bios and Profiles for Business Professional and the Creatively Professional
Today everyone needs a profile or a bio to highlight their online and professional presence. Modern bios and profiles are basically synonyms, but while a profile will likely focus primarily on your professional accomplishments, a bio is just a little more personal. A get-to-know-you. You need to stand out from the crowd and showcase your professional skill. You also need to highlight your personality and other soft skills that give the reader a sense of who you are and why they should work with you.
Unlike a CV with a bio, every facet of your life is up for grabs. Mountains climbed, and obstacles surmounted feed into the larger narrative arc of who you are, what you have accomplished, and why.
Third Person Bios and Profiles, An Outsiders View That Makes Your Talents Shine
Third-person bios use 'they, she, and he' and your name. They are often a more formal bio style, but that doesn't mean they can't be as fun and quirky as you are. Third-person bios are more popular for showcasing skills and accomplishments, but they can make it harder for the reader to feel like they are getting to know you. Kath layers in your personality through discreet verbiage and subtle references. She revels in introducing potential employees and clients to all your various accomplishment. Lessons learned in the school of life, years of professional experience, and wisdom from the pages of textbooks make up the many colors that paint a picture of your life. How Kath weaves it all together brings it all into focus.
First Person Bio's That Showcase Your Skills, Accomplishments, and Personality
First-person bios and profiles are written with the words 'I' and 'me.' They are written directly from your point of view. Many people think that because it is written from their point of view, they HAVE to write it themselves. Nothing is further from the truth. Writing your own bio is hard. Even the most confident person can struggle to see the forest through the trees, and most of us find self-promoting to be a daunting task. A bio written in the first person can feel more personal, but that sense of connecting loses its value if your bio isn't written to showcase who you are.
Kath manages the lines between showcasing your professional skills, accomplishments, and personality. She carefully navigates the first-person point of view and keeps true to your voice. You deserve to be proud of your achievements, and there is nothing wrong with letting the world know about them. It's all in the delivery. Showcasing your skills and experience in the best possible light and accurately reflecting your authentic, relatable voice. You retain control. It's your bio, your story. The most crucial aspect is that you are happy with how you are represented.
Writing That Strikes the Right Tone
Managing the tone of your bio or profile is paramount to attracting the right audience and getting them to engage with who you are and what you have to offer. A touch of wit, a bad pun, a self-deprecating joke, or personal insight into what inspires you goes a long way to winning over your audience. Potential employees and customers want to work with people they think they will get along with.
A bio is an introduction. It's often the first line of insight into your skillset and character, giving others a glimpse into what it would be like to interact with you professionally or personally. Listing off goals, values, and motivations can relay some of this information, but it's not as effective as demonstrating them through a well-written bio. Kath showcases how fun and witty you are through a joke, establishes your kind nature through a well-placed story, or shows off your down-to-earth, get-it-done mentality by keeping your bio formal. After all, what you choose to leave out of your bio is as telling as what you include. It's your story, and Kath's here to help you tell it.